About Phong Vu: phongvu.vn
Working at: Our Head Quarter - 17 Ba Huyen Thanh Quan, Ward 6, Dist.3
Marketing Planner will enable to plan and manage all marketing activities for Consumer Electronics, Smartphone, lifestyle category. This role is responsible for buid up monthly promotion, implementing, monitoring and enhancing marketing performance on multi channel.
Roles and Responsibilities:
- Responsible for analyzing existing assortment /launching new products/communicating promotion
- Develop and implement marketing campaign for category/brand/products to raise awareness and push sale out
- Prepare and execute MKT plan for online - offline channels
- Communicate and cooperate with related departments and monitor the implementation of consistent message on Website, Digital advertising, Event, Promotion, PR...
- Control and manage project budget and ensure marketing spending effectiveness
- Track KPIs and report performance, evaluated the effectiveness of the campaigns
- Follow and update with market trend, competitors’ activities, products news,… and propose action plan for brand enhancement to create more sales opportunities
- Follow up and fulfill requirement of company policy with regards to administrative work in implementing marketing activities
- Other related responsibilities as assigned by line managers